Online Shopping to
Sports Heroes
Who would have ever thought Amazon would be the way you
watch the French Open? Recently, Amazon has been looking to expand their
horizon by streaming sports through its TV service. The company wants to stream
a multitude of sports, from tennis to rugby. They believe this will gain their
business a leg up on competitors, like Netflix.
By hiring the former Sports Illustrated executive, Amazon believes
that their pursuit into the sports industry is well on its way to success.
Amazon will begin to market their TV service much more to get viewers to switch
over from classic providers. The only issue with moving over to live sports is
that the media regulators do not want to stray away from the leading companies
now. Amazon will have to get their television service as big as companies like
Fox. With that being said, more people today are abandoning subscriptions from
live television companies. It may not be easy, but if the option arises where
people prefer the ambitious TV provider in Amazon, their business could be
striking gold.
Do you believe that Amazon can topple the classic television
providers, such as Fox?
Would you like a change in the industry, moving from classic
television providers to Amazon? Why or why not?
Reference:
http://adage.com/article/digital/amazon-seeking-global-u-s-sports-video-rights/305796/
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